Nine Reasons Why Your Church May Need a Blog
A year into his pastorate, John Piper began a weekly newsletter called The Bethlehem Star. Today you might start a blog rather than a newsletter, but in an increasingly noisy world, the need to communicate effectively with your church membership is more important than ever. Reprinted below is the original rationale (from 1981) behind the creation of this regular communication — which 32 years later continues as a monthly publication complemented by weekly email blasts.
The new Bethlehem Star is rising "for the advancement and joy of your faith." If God wills it will rise every week. Why?
Because without it the congregation cannot be adequately informed about:
1. Plans, expectations, burdens, convictions and challenges of the pastors;
2. What to expect in the services on Sunday;
3. What is happening during the week at church;
4. What decisions are being made by the various boards and committees;